Two Household Names
This is a combination of two titans. On one side, the M&S Colin the Caterpillar, a fixture of British birthday parties since its launch in 1990. On the other, Terry’s Chocolate Orange, a Christmas stocking essential that dates back to 1932. The concept proposes a direct merger, with the familiar M&S cake box redesigned in the distinct blue and orange of a Terry’s pack.
The caterpillar himself appears altered, with bright orange feet and a matching orange face in place of the usual white chocolate. The slogan on the box, ‘Whack it and unwrap it’, is borrowed directly from Terry’s marketing, referencing the ritual of tapping the chocolate orange on a hard surface to separate its segments.
The Colin Ecosystem
A brand crossover like this feels plausible largely because the Colin the Caterpillar range is now enormous. M&S has expanded the character far beyond the original chocolate log cake into a sprawling product universe. While the classic M&S Colin the Caterpillar Cake and the Mini Colin the Caterpillar Cakes remain the core products, they are just the start.
The spin-offs dominate the M&S sweets aisle. Currently on sale are Colin the Caterpillar Softies, Speckles, Cola Gums, Fruit Gums, Cherry Gums, Sour Stomps, and Fruit Sours. The branding has also moved beyond edibles entirely, with M&S selling official Colin the Caterpillar Party Cups and even Colin the Caterpillar Paper Plates. This constant expansion into new formats and categories makes a new flavour variation for the main cake seem like a logical next step.
An Obvious Pairing
The fusion works on a technical level. The combination of chocolate and orange is one of the most traditional and popular flavour profiles in UK confectionery. It’s not a challenging or experimental idea; it’s a proven success.
The formats also align perfectly. Colin’s defining feature is his thick, solid milk chocolate shell, which must be cracked through to serve the sponge cake inside. This action directly mirrors the central premise of a Terry’s Chocolate Orange. Applying an orange-flavoured chocolate to the existing Colin cake format is a straightforward proposition.
What the real range looks like
This Snackfish would join a huge family of official M&S Colin products. The current range includes the classic Colin the Caterpillar Cake and Mini Cakes, plus a vast selection of sweets: Softies, Speckles, Cola Gums, Fruit Gums, Cherry Gums, Sour Stomps, and Fruit Sours. A Chocolate Orange edition would be the first major flavour crossover for the cake itself.
- M S Colin the Caterpillar Cake
- M S Colin the Caterpillar Softies
- M S Colin the Caterpillar Speckles
- M S Colin the Caterpillar Cola Gums
- M S Mini Colin the Caterpillar Cakes
- M S Colin the Caterpillar Fruit Gums
- M S Colin the Caterpillar Party Cups
- M S Colin the Caterpillar Party Time
- M S Colin the Caterpillar Sour Stomps
- M S Colin the Caterpillar Cherry Gums
Frequently asked questions
- Who is Colin the Caterpillar?
- Colin the Caterpillar is the brand name for a chocolate sponge roll cake sold by Marks & Spencer. Launched in 1990, it has become an iconic part of British birthday celebrations, leading to many spin-off products.
- What is a Terry’s Chocolate Orange?
- Terry’s Chocolate Orange is a ball of orange-flavoured chocolate divided into 20 segments, resembling a real orange. Made in the UK, it is traditionally associated with Christmas and is famous for its ‘whack and unwrap’ opening ritual.
- Is the Terry’s Chocolate Orange Colin the Caterpillar real?
- No, this product does not exist. This is a Snackfish — a mockup of a fictional product. It was created by the online creative page UK Snack Attack and is not available for sale anywhere.
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- Smarties Colin the Caterpillar Cake Concept Appears Online
You have been Snackfished!
Snackfish :
[sn-a-ck-fish] verb
A snack that lies about its legitimacy as an official product online for internet clout and attention. Most commonly fabricated in Adobe Photoshop or using the unofficial Snackfish AI