A Soft Drink Crossover
A new design doing the rounds online suggests a crossover between two major brands: Cadbury and Rubicon. The mockup places the soft drink’s best-known flavour, Mango, into one of Cadbury’s most established formats, Dairy Milk Buttons. The purple share pouch is instantly recognisable, but features the distinct Rubicon logo and visuals of sliced mango.
The concept suggests a swirled chocolate, likely combining classic Dairy Milk with a mango-flavoured white chocolate to create the marbled effect. While Cadbury has released numerous variations of its core products, a partnership with a soft drink brand for a pouch of Buttons would be new territory. It moves the brand into the kind of flavour experiments more commonly seen in Japanese or US confectionery.
Cadbury’s Brand Extensions
While a Rubicon-flavoured chocolate pouch would be a first, Cadbury is no stranger to licensing its name and flavours for products outside the main confectionery aisle. The brand is a huge presence in UK supermarket freezer sections and bakery departments, though these products are made under license by companies like Müller and Froneri.
This existing range is extensive. It includes ice cream versions of popular bars like the Cadbury Boost and Flake, as well as 99 Flake Cones. In the chilled aisles, you’ll find Cadbury Pots of Joy desserts. The bakery section features products like Cadbury Caramel Cake Bars and Fudge Cake Bars. This mockup, however, is different. It applies a licensed, third-party flavour to a core Cadbury chocolate product, rather than creating a separate cake or ice cream.
What the real range looks like
The current licensed Cadbury range focuses on cakes and frozen desserts, including Cadbury Boost Ice Cream, 99 Flake Cones, Pots of Joy, and Caramel Cake Bars. A Rubicon-flavoured Button would be a notable shift, bringing a partnership flavour into the main chocolate aisle rather than the chilled or frozen sections.
- Cadbury Milk Tray
- Cadbury Fudge Minis
- Cadbury Buttons Cone
- Cadbury S Mini Brownie
- Cadbury 99 Flake Cones
- Cadbury Pots of Joy 2pk
- Cadbury Boost Ice Cream
- Cadbury Flake Ice Cream
- Cadbury Fudge Cake Bars
- Cadbury Snack Shortcake
Frequently asked questions
- What flavour are the concept Rubicon Buttons?
- The packaging suggests a combination of classic Dairy Milk chocolate swirled with a mango-flavoured chocolate, mimicking the taste of the well-known Rubicon Mango soft drink.
- Have Cadbury Buttons been made in fruit flavours before?
- The core Buttons range has remained fairly traditional, focusing on milk chocolate, white chocolate (Dream), and occasional caramel variants. An exotic fruit flavour like mango in the classic pouch format would be a new direction.
- Are Cadbury Rubicon Mango Swirl Buttons real?
- No. The image is a Snackfish — a fictional concept designed by the online creative UK Snack Attack. This product is not in development or on sale anywhere.
More like this
- A Costa Coffee Salted Caramel & Honeycomb Flake Bar
- Pimm’s Flavour Maltesers: A Summer Drinks Crossover
- Cadbury Buttons Meet Yorkshire Tea Biscuit Brew
You have been Snackfished!
Snackfish :
[sn-a-ck-fish] verb
A snack that lies about its legitimacy as an official product online for internet clout and attention. Most commonly fabricated in Adobe Photoshop or using the unofficial Snackfish AI