The Brain Freeze Pouch
Cinema snacks rarely cross streams. You have your popcorn, your pick ‘n’ mix, and then the frozen drinks. A new design concept, however, mashes two of these categories together in a single sharing pouch: Tango Ice Blast Maltesers.
The mockup shows the familiar Maltesers bag, but recoloured in the signature blue and red of the UK’s most popular slushy drink. The product itself imagines the light, honeycomb malt spheres coated in flavoured chocolate. The caption that accompanied the image read, “Tango Ice Blast Maltesers?! That’s a brain freeze waiting to happen!”
The Real Maltesers Range
This fizzy drink crossover would be a significant departure for the brand. The current Maltesers range has expanded far beyond the original red pouch, but it has stayed firmly within the confectionery, cake, and hot drink aisles. You can buy Maltesers Cake Bars, Maltesers Truffles, and an instant hot chocolate powder.
The core product is still available in multiple formats, from gift boxes to funsize bags for multipacks. There’s even a Maltesers Chocolate Clusters variant. But the flavour profile has remained consistent: milk chocolate and honeycomb. The brand has never incorporated fruit flavours or partnered with a soft drink.
A Cinema Staple
Tango Ice Blast is a brand in its own right, owned by Britvic and almost synonymous with a trip to the pictures in the UK. The drink is a frozen, carbonated slush, most famously sold as a swirl of two flavours: Cherry and Blue Raspberry.
While other Tango products exist on supermarket shelves, the Ice Blast format is largely exclusive to cinemas, bowling alleys, and similar leisure venues. Its flavour is intense and its colours are unmistakable. This design leans heavily on that immediate brand recognition, pulling the cinema-goer’s drink of choice into the confectionery aisle.
What the real range looks like
The genuine Maltesers range is extensive, including Maltesers Cake Bars, Maltesers Truffles, Maltesers Instant Hot Chocolate, and various gift boxes and sharing pouches of the classic milk chocolate and honeycomb original. A fruit-flavoured soft drink crossover like Tango Ice Blast would be a complete first for the brand, which has stuck to a core chocolate profile.
- Maltesers Chocolate Clusters
- Maltesers Cake Bars Multipack
- Maltesers Instant Hot Chocolate Jar
- Maltesers Milk Chocolate Honeycomb Bites Bag Fairtrade
- Maltesers Truffles Milk Chocolate Gift Box of Chocolates
- Maltesers Milk Chocolate Honeycomb Gift Box of Chocolates
- Maltesers Milk Chocolate Honeycomb Sharing Pouch Bag Fairtrade
- Maltesers Teasers Milk Chocolate Honeycomb Centerpiece Gift Box
- Mars Snickers Twix Maltesers Milky Way Funsize Milk Chocolate Bars
- Maltesers Milk Chocolate Honeycomb 11 Funsize Snack Bags Fairtrade
Frequently asked questions
- What flavour is a Tango Ice Blast?
- The most common and recognisable Tango Ice Blast is a mix of two flavours swirled together: red is Cherry and blue is Blue Raspberry. Other limited edition flavours have appeared over the years.
- Has Maltesers ever released a fruit-flavoured version?
- No. While the brand has expanded into different formats like truffles, cakes, and hot chocolate, the core flavour has always been the original milk chocolate and honeycomb. There are no official fruit-flavoured variants in the UK.
- Are Tango Ice Blast Maltesers real?
- No, this product is not real. This is a Snackfish — a mockup of a fictional product created by the Facebook page UK Snack Attack. It is not on sale and cannot be bought in any shops.
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You have been Snackfished!
Snackfish :
[sn-a-ck-fish] verb
A snack that lies about its legitimacy as an official product online for internet clout and attention. Most commonly fabricated in Adobe Photoshop or using the unofficial Snackfish AI