An M&S and Costa Crossover
Brand crossovers are now a permanent fixture of the UK high street, but some combinations feel more inevitable than others. This concept pairs two giants: the M&S Colin the Caterpillar cake and Costa Coffee. It’s an idea that makes immediate sense. The proposed flavour is a Caramel Latte, bringing a coffee-shop profile to what is traditionally a children’s party centrepiece.
The mockup image shared by UK Snack Attack shows a standard Colin the Caterpillar box, but redesigned in Costa’s familiar deep red and cream colours. The flavour is stated plainly on the pack. It feels like a plausible limited edition, aimed squarely at the adults who grew up with Colin but now run on caffeine. The online caption was simple. Just five words: “I need to try this!”
The Colin Extended Universe
Colin the Caterpillar is no longer a single product. It’s an entire platform. M&S has expanded the range over the years into a sprawling collection of confectionery that goes far beyond the original chocolate log cake. It has its own ecosystem.
The current lineup includes multiple cake formats, like the classic full-size version and boxes of Mini Colin the Caterpillar Cakes. The real expansion, however, is in the sweet aisle. The brand now covers everything from Colin the Caterpillar Softies and chocolatey Speckles to a huge variety of gums. There are Colin the Caterpillar Cola Gums, Cherry Gums, and standard Fruit Gums. For sour fans, there’s Sourtastic, Sour Stomps, and Fruit Sours. There are even Colin-branded Party Cups and a ‘Party Time’ mix. It is a massive catalogue.
What the real range looks like
The real Colin the Caterpillar range is huge, featuring the original cake, Mini Cakes, and a massive sweet selection including Softies, Speckles, Cola Gums, Cherry Gums, and Fruit Sours. A coffee-flavoured cake would be an entirely new direction, moving the brand away from fruit confectionery and into adult flavour profiles.
- M S Colin the Caterpillar Cake
- M S Colin the Caterpillar Softies
- M S Colin the Caterpillar Speckles
- M S Colin the Caterpillar Cola Gums
- M S Mini Colin the Caterpillar Cakes
- M S Colin the Caterpillar Sourtastic
- M S Colin the Caterpillar Fruit Gums
- M S Colin the Caterpillar Party Cups
- M S Colin the Caterpillar Party Time
- M S Colin the Caterpillar Sour Stomps
Frequently asked questions
- What flavour is the new Colin the Caterpillar cake?
- The concept design is for a Caramel Latte flavour, imagined as a brand collaboration between M&S and Costa Coffee.
- Has the Colin the Caterpillar range expanded?
- Yes, massively. The Colin brand now includes the original cake, mini cakes, and a wide variety of sweets like Cola Gums, Fruit Sours, Softies, and Speckles.
- Is the Costa Coffee Colin the Caterpillar cake real?
- No, it is a Snackfish — a mockup created by UK Snack Attack — and it is not sold anywhere.
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You have been Snackfished!
Snackfish :
[sn-a-ck-fish] verb
A snack that lies about its legitimacy as an official product online for internet clout and attention. Most commonly fabricated in Adobe Photoshop or using the unofficial Snackfish AI