A Breakfast Staple
The bacon sandwich is a national institution. It feels like an obvious crisp flavour. So obvious, in fact, that it’s surprising it has taken this long for a major brand to tackle it. This new design from the ‘Real Flavour Innovation Editions’ line proposes just that: a Bacon Butty flavour, complete with the essential tang of brown sauce.
The mockup surfaced with a simple caption. “I need these for my next breakfast!” It is a straightforward demand for a straightforward product. The packaging is equally direct. It uses a brown and white colour scheme, showing a well-filled bacon sandwich alongside the classic Walkers logo. It’s a no-fuss design for a no-fuss flavour.
The Current Lineup
Walkers is no stranger to meat and savoury flavours. The current range is a mix of traditional British tastes and more global influences. You can find everything from Pigs in Blankets and That’s Nuts Smoky Bacon to Masala Chicken and Sticky Teriyaki. They have also collaborated with other brands for releases like the Max KFC Zinger flavour.
A Bacon Butty crisp would sit firmly in the classic British camp. It is less about imported spice and more about recreating a specific meal. It’s a very different proposition from the singular heat of Hot Honey or the sweetness of Sticky Teriyaki. This concept aims squarely for the UK breakfast table, combining the existing taste of bacon with the distinct notes of bread and sharp, fruity brown sauce.
What the real range looks like
The current Walkers range includes flavours as varied as Hot Honey, Max KFC Zinger, Masala Chicken, Sticky Teriyaki, and Pigs in Blankets. This Bacon Butty & Brown Sauce concept would join existing pork-based options like That’s Nuts Smoky Bacon, but with the added complexity of bread and sauce notes.
- Walkers Hot Honey
- Walkers Max Kfc Zinger
- Walkers Masala Chicken
- Walkers Sticky Teriyaki
- Walkers Pigs in Blankets
- Walkers Ready Salted Crisps
- Walkers Cheese Onion Crisps
- Walkers Salt Vinegar Crisps
- Walkers Bbq Multipack Crisps
- Walkers Prawn Cocktail Crisps
Frequently asked questions
- What flavour are the new Bacon Butty crisps?
- The concept flavour is Bacon Butty & Brown Sauce. This aims to capture the taste of a classic British bacon sandwich, including the bread and the distinct tang of brown sauce.
- Is this part of the Walkers ‘Do Us A Flavour’ competition?
- No, this is unrelated to the past ‘Do Us A Flavour’ campaigns. The packaging presents it as part of a line called ‘Real Flavour Innovation Editions’.
- Are Walkers Bacon Butty & Brown Sauce crisps real?
- No, this product is not real. This is a Snackfish, a piece of fictional packaging design. The mockup was created by the online artist UK Snack Attack and is not available to buy anywhere.
More like this
- Walkers Sunday Roast Chicken Flavour Innovation Crisps
- Walkers Richmond Thick Pork Sausage Crisps Mockup
- Walkers Haggis & Black Pepper Crisps: A Scottish Special
You have been Snackfished!
Snackfish :
[sn-a-ck-fish] verb
A snack that lies about its legitimacy as an official product online for internet clout and attention. Most commonly fabricated in Adobe Photoshop or using the unofficial Snackfish AI
