A Major Brand Crossover
A new concept image proposes a high street brand crossover: the Magnum Costa Iced Mocha. The mockup, presented in a standard 3-pack multipack box, brings together the coffee giant with the premium ice cream stick. This is a familiar idea. Big brands often collide in the snack space.
The packaging combines Magnum’s signature gold-and-brown branding with the recognisable Costa Coffee red and wordmark. This suggests a fully co-branded product rather than a simple flavour imitation. The image is clean. The idea is clear.
The Core Magnum Format
Magnum’s identity is built on its core format. A stick ice cream with a thick, cracking chocolate shell is non-negotiable. This concept respects that. It uses the familiar 3x100ml multipack, a staple of the freezer aisle seen with the brand’s *Magnum Classic Ice Cream Sticks*.
Coffee is a standard flavour in the premium adult ice cream market, yet it’s an area Magnum hasn’t heavily explored in its mainstream UK stick range. The choice of ‘Iced Mocha’ specifically targets a known coffee shop order. It moves beyond a generic ‘coffee’ label into something more precise and modern. It suggests a chocolate and coffee ice cream, with a chocolate shell. A simple proposition.
What the real range looks like
The current UK Magnum range includes core sticks like Classic, White Chocolate, and Almond, alongside more complex flavours such as Double Raspberry, Salted Caramel, and Signature Peach. A Costa Iced Mocha variant would introduce a coffee crossover to a lineup currently dominated by fruit, nuts, and confectionery profiles.
- Magnum Mint Ice Cream Sticks
- Magnum Almond Ice Cream Sticks
- Magnum Classic Ice Cream Sticks
- Magnum Mini Mint Ice Cream Sticks
- Magnum Mini Classic Ice Cream Sticks
- Magnum Vegan Classic Ice Cream Sticks
- Magnum Salted Caramel Ice Cream Sticks
- Magnum Signature Peach Ice Cream Sticks
- Magnum White Chocolate Ice Cream Sticks
- Magnum Classic Ice Cream Sticks 3x100ml
Frequently asked questions
- Is there a coffee-flavoured Magnum?
- While Magnum has experimented with flavours globally, the core UK supermarket range currently focuses on profiles like mint, salted caramel, and fruit. A dedicated coffee crossover like this Costa concept is not part of their standard lineup.
- Has Magnum ever partnered with a coffee brand before?
- Brand collaborations are common in the freezer aisle, but a specific partnership between Magnum and Costa Coffee has not happened in the UK. This concept remains purely speculative.
- Is the Magnum Costa Iced Mocha real?
- No, this product is not real. It is a Snackfish — a piece of concept art designed by the online creative page UK Snack Attack. It is not available for purchase anywhere.
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- Strongbow Dark Fruit Magnums: The Cider Ice Cream Idea
- Magnum Lipton Peach Iced Tea Ice Cream Sticks Concept
You have been Snackfished!
Snackfish :
[sn-a-ck-fish] verb
A snack that lies about its legitimacy as an official product online for internet clout and attention. Most commonly fabricated in Adobe Photoshop or using the unofficial Snackfish AI