An Unlikely Alliance
A new design appearing online suggests a confectionery team-up between two British titans. The mockup shows a 170g sharing pouch of Terry’s Chocolate Orange Percy Pigs, combining the M&S mascot with the classic chocolate brand.
Visually, the pack merges Percy’s bright pink with the deep blue and orange foil pattern of a Terry’s Chocolate Orange. The product shot itself depicts the familiar pig-shaped sweets with a milk chocolate coating. The image was posted with the caption: “Terry’s Chocolate Orange Percy Pigs! This sounds like a DREAM! Would you try them?”. The concept is simple, but it would mark a fundamental shift for the core Percy Pig product line if it were real.
The Fruit Gum Dynasty
The Percy Pig brand is a cornerstone of the M&S food hall, but the sweets themselves have always adhered to a strict formula. While the Percy universe has expanded into biscuits, cakes, and even crumpets, the pouch-based sweets have remained firmly in the fruit gum camp.
The current range demonstrates this focus. Alongside the classic M&S Percy Pig Fruit Gums, shoppers can find M&S Percy Pig Pals, M&S Large Percy Pig Fruit Gums for a bigger chew, and the miniature M&S Percy Pig Piglet Fruit Gums. The line also includes themed bags like the multi-character M&S Percy Pig Party Time Fruit Gums and the gelatine-free M&S Percy Pig Original Veggie Fruit Gums. Even seasonal variants, such as the M&S Percy Pig You Give Me Butterflies Fruit Gums, stick to the gummy format. There is no precedent for a chocolate-covered version within this core lineup.
Terry’s Travels
If the crossover seems like a departure for Percy, it’s standard practice for Terry’s. The chocolate orange flavour profile has long since escaped the confines of its original foil-wrapped sphere. It has become a reliable shorthand for a festive, familiar flavour, appearing widely in other product categories through licensing deals.
Supermarket aisles regularly feature Terry’s-branded chocolate bars, biscuits, dessert pots, and ice cream tubs. Applying that well-known flavour to another piece of confectionery is a logical next step. While enrobing a fruit-flavoured gum in chocolate is a familiar format on the confectionery shelf, it would be an entirely new texture and product type for the UK’s most famous pig. This is where the concept moves from plausible to disruptive.
What the real range looks like
The real M&S Percy Pig range is extensive but consists entirely of fruit gums, including Percy Pig Fruit Gums, Percy Pig Pals, Large Percy Pigs, and themed bags like Party Time and You Give Me Butterflies. A chocolate-covered edition would be a first for the core sweets line.
- M S Percy Pig Fruit Gums
- M S Percy Pig Pals Fruit Gums
- M S Large Percy Pig Fruit Gums
- M S Percy Pig Piglet Fruit Gums
- M S Percy Pig Party Time Fruit Gums
- M S Percy Pig Original Veggie Fruit Gums
- M S Percy Pig You Give Me Butterflies Fruit Gums
Frequently asked questions
- What are Percy Pigs?
- Percy Pigs are a popular brand of soft, pig-shaped fruit-flavoured gums sold by Marks & Spencer in the UK. The original sweets contain pork gelatine, but veggie versions are also available.
- Has Percy Pig ever been made with chocolate before?
- While M&S has sold other Percy-branded items containing chocolate, such as biscuits or seasonal hollow figures, the core Percy Pig sweets sold in pouches have always been a fruit gum product without a chocolate coating.
- Are Terry’s Chocolate Orange Percy Pigs real?
- No, this product is not real. It is a Snackfish — a mockup created by the graphic design page UK Snack Attack. It is a piece of concept art and is not for sale anywhere.
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You have been Snackfished!
Snackfish :
[sn-a-ck-fish] verb
A snack that lies about its legitimacy as an official product online for internet clout and attention. Most commonly fabricated in Adobe Photoshop or using the unofficial Snackfish AI